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The Tessitura Network comprises of more than 500 of the world’s premiere arts and cultural organisations. These include the Museum of Contemporary Art Toronto, the Birmingham Hippodrome, Standard University Ticket Office and Venue Cymru. Tessitura was developed specifically for the needs of arts, cultural and entertainment organizations, and provides a 360-degree CRM platform for all aspects of customer interaction. This is a case study of how COALFACE worked with Tessitura to deliver and new booking experience for the Theatre Royal in Newcastle upon Tyne.

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